Post by account_disabled on Feb 18, 2024 5:08:14 GMT
Metrics You Should Track in Amazon Brand Analytics Amazon brand analytics bogota Selling on Amazon Colombia: What is Amazon Brand Analytics? 2 “Always remember that Amazon is a data-driven company and not brand loyal. Your ability to use the reports in Brand Analytics to understand your product metrics and positioning on the platform will be key to the success and growth of your brand in 2021.
Eric Kauss, Amazon COO At Agencia Marketing phone numbers in mexico Digital we recommend that brands monitor and review the following metrics on a regular basis to ensure that their business is operating at an optimal level: 1. Sales diagnosis This allows brands to review performance at the level of order revenue, revenue shipped, or gear shipped, viewed from cost, relative to a specific time period. It also includes the important Lost Purchase Case metric due to price, which is important if you have third-party sellers of your product.
in mind is that when thinking about how to sell on Amazon, it is necessary to align ourselves as a brand to strive to stay below 5% for this metric, especially if there is competition from third parties. 2. Traffic diagnosis In addition to the information above, the Quick View Quick View Rate shows the percentage of your inventory that is available for Prime shipping when a Quick View occurs, helping us sell on Amazon Colombia easily and positively for our business. Pro tip: We recommend that brands stay above 85% for this metric knowing that if your business is growing, it will be difficult to be higher than that based on Amazon Colombia order parameters . Additionally, the change in unique visitors is available to show the increase in new customers viewing your detail pages, a key way to increase your revenue. 3. Pre-orders If we offer products for pre-order when selling on Amazon Colombia , this report will give you quick feedback on the response to your new product. If you haven't used pre-ordering yet, we suggest you look into it as it will give you quick feedback on performance and drive traffic that inherently converts to purchase orders.
Eric Kauss, Amazon COO At Agencia Marketing phone numbers in mexico Digital we recommend that brands monitor and review the following metrics on a regular basis to ensure that their business is operating at an optimal level: 1. Sales diagnosis This allows brands to review performance at the level of order revenue, revenue shipped, or gear shipped, viewed from cost, relative to a specific time period. It also includes the important Lost Purchase Case metric due to price, which is important if you have third-party sellers of your product.
in mind is that when thinking about how to sell on Amazon, it is necessary to align ourselves as a brand to strive to stay below 5% for this metric, especially if there is competition from third parties. 2. Traffic diagnosis In addition to the information above, the Quick View Quick View Rate shows the percentage of your inventory that is available for Prime shipping when a Quick View occurs, helping us sell on Amazon Colombia easily and positively for our business. Pro tip: We recommend that brands stay above 85% for this metric knowing that if your business is growing, it will be difficult to be higher than that based on Amazon Colombia order parameters . Additionally, the change in unique visitors is available to show the increase in new customers viewing your detail pages, a key way to increase your revenue. 3. Pre-orders If we offer products for pre-order when selling on Amazon Colombia , this report will give you quick feedback on the response to your new product. If you haven't used pre-ordering yet, we suggest you look into it as it will give you quick feedback on performance and drive traffic that inherently converts to purchase orders.
